
The title track of the album, Transatlanticism", is about the distance between people in significant relationships and with that, the album art is of a blackbird trapped in red yarn. The album art is given meaning by the music itself, as much of the album is about feeling trapped and far away from parts of life, being romantic interests or from not wanting to wait to be old, like in "The Sound of Settling." I do agree with Postman that television and reading are two different things and require different analytical approaches. Analyzing literature is based upon itself, literature. You would compare two books together and determine one, which one was more sophisticated in it's prose and rhetoric, how it flowed through. But comparing literature to television is like comparing apples to oranges. Books and television programs require different things to make them successful, and different people can analyze them differently. For example, you wouldn't analyze a slap-stick, toilet-humor comedy program on it's sophistication of language. Most comedy programs are simply in their jokes to drive the success of the show. The more people that understand it, the more would watch. It also depends on the content of the show. Some you could analyze like a book, but you're really analyzing the vocal aspect of speech. A well prepared dialogue that is excellent in it's prose and rhetoric compared the same dialogue ill-prepared would have different affects on the audience. But if you read that dialogue on paper, it would stand out as being uniform, there is no difference between the two on paper. I also agree with Postman on the idea of a difference between the first television President, and the first image President. Just being on television and speaking to an audience doesn't create an image. It also takes a pragmatic speaker and a certain voice to capture an audience, not just being on television. This is also true for the words themselves. A well-written speech can mean nothing if the speaker isn't able to effectively capture his or her audience. The same goes for music, and many other forms of media outside of the written word. A well-written song loses meaning and success even if the vocalist can't "do it justice".
References:
Communication In History. Crowley, David. Heyer, Paul. 2007. Pearson Education Inc. Chapter 38: "Two Cultures - Television Versus Print. Neil Postman and Camille Paglia."